TASTE at FIGat7th
When I was a little girl living in southeastern Pennsylvania, the mall was the place for suburbanite kids like me to blow my allowance at. Check out the latest My Little Pony’s, smell all of the scented candles at the funky fantasy and New Age store, try to score a free ball on the Elvira pinball machine, and bum around the food court, enjoying my 10 year old metabolism as I gorge out on Boardwalk Fries, a slice of cheese pizza and an Orange Julius. However, ever since my childhood mall took consumerism to a whole new level of grotesque, I’ve put considerable distance between myself and my old mallrat ways. I prefer simpler, toned down shopping areas to the mass corralling of consumers.
In the heart of Downtown Los Angeles, the newly minted FIGat7th stands as a shopping and dining destination with a decidedly Southern California flavor. Enhanced with Brookfield’s $40 million makeover, this open-air destination offers a contemporary urban retail experience for Downtown’s professional, visitor and growing residential populace. Anchored by one of the nation’s first City Target stores, FIGat7th boasts more than 330,000 square feet of retail and public space, including the TASTE FIGat7th culinary collection.
A couple of weeks ago, I attended a big “Speed Tasting” event hosted by FIGat7th to introduce the new fast-casual options patrons can select from while on-the go in Downtown, taking a break from shopping or grabbing a quick bite on their lunch break. I guess the term “food court” is passé, harkening back to those Fast Times at Ridgemont High days of greasy junk food nobody wants to associate with anymore?
Before I dive into my run down, I’d like to offer major kudos to the management of FIGat7th and especially the delightful servers, who busted their butts to deliver hundreds of dishes to a substantially sized crowd.
Below are the highlights from the “best, worst, and middle of the road” samplings.